A Celebration Of Our Journey – MOS The Label

2024-06-30 06:27| 来源: 网络整理| 查看: 265

Becoming the founder and creative director of MOS wasn’t so much my choice as my destiny. In the 1980s, my parents created the brand, Dolly Dolly from nothing. As it grew nationally, I grew up in the industry I work in today. Holidays were spent swinging from warehouse racks or watching pattern makers at work. Weekends were spent driving around Sydney while my mother merchandised stores. When she went on buying trips to London, Paris, and New York, I was by her side.

At the time, those trips were a drag, but it turned out to be a valuable gift. The exposure to global insiders, manufacturers and creatives taught me invaluable lessons that would one day help me navigate the world of business. Guided by an expert who taught high standards and a fierce work ethic, I had first-hand exposure to the world of fashion.

I ended up with a fashion design degree from the Whitehouse Institute of Design. My first post-graduation job was to measure 3000 crepe suits against specs. Good thing I knew fashion is addictive but not glamorous. At age 22 I launched my first brand bebesydney and sold my first order, 300 lycra mini dresses.

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